Well, today, you have multiple outdoor advertising options,
which are not only affordable, but also successful.
Let’s take a look at
A few of most successful outdoor advertising mediums
Here are a few of the low cost, yet most successful outdoor advertising mediums:
Auto
Ads
Advertising on Auto Rickshaw is increasingly popular in
towns and cities of India. The auto Rickshaws carrying your product or brand ad
travel around the whole city and hence, give your product or brand tremendous
publicity and promotion.
Metro
ads
Metro train advertisements is the one of the latest
advertising mediums, which is incredibly successful looking at the mass appeal
of the Metro trains. Delhi Metro advertising is especially popular among the
businesses. Looking at the huge number of daily metro passengers, metro ads are
an advertising medium worth adopting.
Road
Hoardings
You must have seen the huge roadside hoardings and
billboard, while travelling by road and highways, etc. Such road hoardings are
also quite useful way of promoting your product or brand as it’s not only low
cost, but also effective looking at the number of people passing through a busy
road or highway every day.
However, the big time question here is
Which is the best outdoor advertising medium
among all?
Well, looking at all the key aspects of a perfect
advertising campaign, in terms of low investment, mass appeal, reach across the
states, the truck advertising
or mobile billboard advertising is the best available option for any business
or advertising agency.
Truck
Advertising
Truck side advertising has multiple benefits for any
business or brand. The huge banners and hoardings can be installed on both
sides of the truck, which will be easily noticed by the crowd while the vehicle
is on journey. Moreover, the trucks and lorries carrying your product or brand
ad travel across various states, towns and villages in a single day and hence,
give your product or brand, exceptional publicity and promotion.
Hence, it’s the Truck Advertising is by far the best
outdoor advertising medium for any business.
If you have plans to start a truck advertising campaign for
your brand or products, you may coordinate with LorryZone.com –
the top truck advertising company in India.
Advertise Your Products on Closed Body Container
Want to know which is the
latest popular advertising medium? You must be thinking conventionally and
would name either TV, Print, radio, advertisements etc. Well, let me update
your information a bit. Advertising on the logistic trucks or containers is the latest trend now-a -days. It also has a
great appeal and impact on the customers.
Big and small industries
or brands these days giving preference to Advertising on Closed
body containers or trucks. As
they say ‘size does matter’ the huge banners or Ads on TATA
Commercial or the Ad on Tata ace truck catches the attention of the people very
quickly on roadside, in traffic or highways, etc.
This
type of ad campaign is not even expensive and suits best the small and medium
businesses, who want the maximum return on their advertising investments. If I
am a customer for instance, and a huge Mobile billboard passes along side my
car showing the ad of breakfast bread, cold drink, chocolate, etc. I will
definitely have a look on it and it will possibly remain in my mind the whole day.
How to Choose the Best Branding Medium with Lowest CPI?
The branding, advertising
or marketing is the lifeline of every big or small business today. Today, there
are various offline and online or electronic mediums of advertising are
available. The print, radio, and TV ads are conventional medium, while internet
marketing is the latest medium available. However, can you make as to which
medium among these provide you the lowest CPI (Cost per Impression) or in other
words which advertising medium is the most affordable among these.
There is one medium of
advertising, which is not much talked about, i.e. the outdoor advertising. Among
the several outdoor advertising means, the truck advertising or the advertising on logistic vehicle is the most successful branding medium now-a-days.
It is the medium that provides you the lowest Cost per Impression (CPI) with
considerably high visibility. It has been proved through various surveys that advertising
on closed body container or advertising on commercial vehicle leaves an
everlasting impression on the outdoor crowd.
LOWEST CPI
So,
it’s not only affordable for the advertisers, but also quite effective in terms
of producing the quick results. The LorryZone truck advertising for instance,
is a prime example of the constructive yet cost effective product advertising. It
the ace truck advertising agency that runs the outstanding branding campaign
through advertising on logistics truck and vehicles, i.e. ad on TATA Commercial,
advertising on containers, etc. It provides the successful branding campaigns
with relatively cost effective or economical packages.
Lorryzone- Taking Truck Advertising in India to the Next Level
The Outdoor Advertising in India has
been in picture for quite some time now. However, when it comes to running a
vibrant and aggressive advertising campaign there are a very few advertising
companies, which have succeeded to achieve the same for a product or service.
An advertising campaign if handled and run well can produce tremendous results
in terms of enhancing the brand image of any product or service
Truck Advertising is one of the key
medium of Outdoor advertising, which has tremendous potential that is yet to be
explored completely. The lorryzone.com is one of the leading Roadways Truck
Advertising Agencies. In a very short span of time, it has established its name
in the field of Truck Advertising in India. The lorryzone.com has brought the
excellent use of technology in the vehicles used for advertising, i.e. GPS,
Real time tracking, Data recording, and so on. Such features of lorrzyone.com
an advanced medium of outdoor or Truck side advertising that was missing for a
long time.
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